Privacy Policy
Last updated: 30 Jan 2026

This Privacy Policy explains how Practical AI Co. (“we”, “us”, “our”) collects, uses, discloses, and protects personal information when you use practicalaico.ai (the “Site”), purchase our digital products, or subscribe to our emails.

BUSINESS DETAILS

1) WHAT INFORMATION WE COLLECT
We may collect the following personal information:

Email subscriptions (newsletter / updates) via Mailchimp

  • First name

  • Email address

Purchases (via Payhip)
When you buy a product, Payhip (and its payment partners) may collect details such as:

  • name and email address

  • billing details necessary to process payment
    We do not receive or store your full card/payment details.

Website usage (analytics and technical data)
Depending on your settings and tools used on the Site, we may collect:

  • IP address, device type, browser type

  • pages viewed, time on page, referral source

  • cookies or similar tracking technologies (see “Cookies” below)

2) HOW WE COLLECT INFORMATION
We collect personal information when you:

  • subscribe to our email list (submitted to Mailchimp)

  • contact us via forms or email

  • purchase products through Payhip

  • browse the Site (via cookies/analytics, if enabled)

3) WHY WE COLLECT AND USE YOUR INFORMATION
We use your information to:

  • send you the content you subscribed to (newsletters, updates, offers)

  • personalise emails using your first name

  • deliver purchased products and provide customer support

  • improve the Site, products, and user experience

  • meet legal and regulatory obligations

4) EMAIL MARKETING AND UNSUBSCRIBING
If you subscribe, we’ll email you Practical AI Co. updates and product announcements using Mailchimp as our email service provider.
You can unsubscribe anytime using the link in our emails. If you have trouble unsubscribing, contact help@practicalaico.ai and we’ll remove you.

5) SHARING YOUR INFORMATION
We may share personal information only as needed to operate the business, including with:

  • Mailchimp (to store subscriber details and send emails)

  • Payhip (to process digital product purchases and deliver downloads)

  • Payment partners used by Payhip (to process payments securely)

  • Website/analytics providers (if enabled) to understand site performance

  • Professional advisers (accountants, legal advisers) where necessary

  • Authorities where required by law

We do not sell your personal information.

6) INTERNATIONAL DATA TRANSFERS
Some service providers (including Mailchimp and Payhip) may store or process data outside Australia. By using our Site and services, you acknowledge that your information may be processed overseas with appropriate safeguards in place.

7) COOKIES AND ANALYTICS
We may use cookies and similar technologies to help the Site function and to understand how visitors use the Site. You can control cookies through your browser settings. Disabling cookies may affect how some parts of the Site work.

8) DATA SECURITY
We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. However, no method of transmission or storage is 100% secure.

9) DATA RETENTION
We keep personal information only as long as necessary for the purposes described in this policy, including to meet legal, accounting, and reporting requirements. You can request deletion of your subscription details at any time (see “Your rights” below).

10) YOUR RIGHTS (ACCESS, CORRECTION, DELETION)
You may request to:

  • access the personal information we hold about you

  • correct inaccurate or outdated information

  • delete your personal information (where legally permitted)

To make a request, email help@practicalaico.ai.

11) THIRD-PARTY LINKS
Our Site may link to third-party websites or tools. We are not responsible for the privacy practices of those third parties. Please review their policies before providing personal information.

12) CHILDREN’S PRIVACY
Our Site and products are intended for adults. We do not knowingly collect personal information from children.

13) CHANGES TO THIS PRIVACY POLICY
We may update this policy from time to time. The latest version will be posted on the Site with an updated “Last updated” date.

14) CONTACT
If you have any questions or privacy requests, contact: help@practicalaico.ai